CANTERBURY Nissan has unveiled its stunning new dealership with an event featuring musicians, magicians, local services and charities.
Dealer Principal Terry McCabe and Cllr Colin Spooner, the Sheriff of Canterbury, cut the ribbon at the new multi-million pound showroom to mark the official opening.
The new-look Canterbury Nissan, on Westminster Road, encompasses Nissan’s luxurious new retail concept design, and delivers a comfortable and relaxing customer experience in welcoming and modern surroundings.
It showcases the quality, technology and desirability of the Nissan range in a contemporary and beautifully designed environment, with first-class customer service the focus at all times.
Entering the dealership, customers are greeted by a concierge service, where they can book in for appointments or make initial enquiries.
The new Nissan Micra is the first vehicle customers see as they enter, surrounded by the rest of the range of models in a bright and airy space.
Staff are on hand to assist customers and answer any questions, and use tablet technology to discuss vehicle options and go through the buying process in an informal, relaxed manner.
At the centre of the dealership is a spacious and comfortable area for families to relax during their visit, with hot and cold drinks and a play station to keep young children entertained.
Additionally, there’s an innovative design lab, where customers can explore the various personalisation options available across the range. Here, physical examples of trim and upholstery, and a touchscreen table, help customers visualise what their dream Nissan would look like in any colour combination.
Hundreds of people attended the official opening, which featured live music, magic displays from Etienne Pradier — the close up magician who fooled Penn and Teller — audio demonstrations from Bose and a host of stalls supporting charities and the local college and fire brigade, as well as food and drinks.
Terry said: “Our opening event was a huge success and it was lovely to be able to seize the opportunity to also support local charities — like Demelza Hospice Care and Pilgrims Hospices — and talented local performers. We were delighted that so many of our customers and friends were able to join us.”