TWENTY jobs have been created as Scotland’s leading privately-owned car dealer group opened its brand new Nissan showroom in Dunfermline.
Eastern Western Motor Group has made a significant investment to turn an old dealership site at Crossgates Road, in Halbeath, into a state-of-the-art Nissan showroom.
It is the group’s second new Nissan dealership to open this year after Western Nissan at Springkerse Trade Park in Stirling was launched in April. It also has a Nissan dealership in Edinburgh.
Neil Johnson, Dealer Principal of both Nissan franchises in Stirling and Dunfermline, said: “Opening the new showroom in Dunfermline fills a gap in the market and allows us to cover an even wider area than before.
“Eastern Western Motor Group has invested heavily into this new dealership such is its confidence in the growing Nissan brand.”
The new Dunfermline dealership has taken on board Nissan’s innovative and exciting 21st-century showroom concept, with technology and creature comforts combined to enhance the overall customer experience.
The concept, which was developed in the UK for roll-out globally, replaces the traditional sales-focused showroom. It centres around a comfortable and stylish area where customers can enjoy a freshly brewed coffee while they take in all the latest offers and deals.
There is a stunning ‘halo’ display hanging above star models, displaying key product information, whilst an iPad station will allow customers to surf the web.
Neil added: “The showroom looks fantastic – it really stands out compared to other brands and I think customers will love it. It’s modern, functional and a great way of showing off the fantastic range of models we have on display, like the UK’s most popular crossover, the Nissan Qashqai.”
