A CAMBRIDGESHIRE dealership has unwrapped its new revamped showroom just in time for Christmas.
JS Holmes, in Wisbech, now boasts one of the region’s most cutting-edge car sales environments, with technology and creature comforts combined to enhance the overall customer experience.
The family-run showroom, in High Road, invited customers to its official launch evening to celebrate the completion of the makeover.
It laid on mince pies and mulled wine at the Christmas-themed event, which also featured carols sung by the local church choir.
Alex Holmes, Sales Director of JS Holmes, said: “We’re absolutely thrilled with the showroom’s new look and our customers love it too.
“We had a great turnout for the launch night and everyone got into the Christmas spirit.”
The revamp follows Nissan’s innovative and exciting 21st-century showroom concept.
The concept, which was developed in the UK for roll-out globally, replaces the traditional sales-focused showroom. It centres around a comfortable and stylish area where customers can enjoy a freshly brewed coffee while they take in all the latest offers and deals.
Visitors to the new-look dealership will find an open-plan layout without traditional sales and service desks; a stunning ‘halo’ display hanging above star models and displaying key product information; and an iPad station where customers can surf the web.
Alex added: “It’s really stylish and feels much more modern. Customers will now be able to spend time in the dealership looking at the cars and experiencing the Nissan brand at their leisure.”
