The dealership, located at 1Riverside Retail Park South, and occupying 290 square metres of space, will operate as a 4×4 Nissan specialist offering vehicles such as the Nissan Navara and Pathfinder.
It will also offer a wide range of Nissan’s most popular vehicles including the Qashqai crossover, its funky compact counterpart Juke, the versatile Note and the recently-launched Micra DIG-S.
Fred Kane, Dealer Principal at Edwin May Nissan, said: ‘We’re thrilled with the new dealership and are looking forward to providing Coleraine motorists with a great choice of Nissan models.
‘We’re all looking forward to welcoming customers to the dealership and providing them with a high level of service and customer care.’
The dealership is also delighted to offer Nissan’s used car scheme, CARED4.
The dealership will also continue to be a Renault authorised repairer providing a range of services and used Renaults to customers.